
Marrakech is fast becoming the must-visit destination of 2025, with Google Search Trends revealing an extraordinary 5000% increase in searches for the city and over 1.2 million posts on TikTok the destination is certainly seeing a surge in interest.
Morocco’s vibrant culture, luxury, and stunning landscapes can be enjoyed year-round. While summer brings high temperatures, it also offers coastal retreats, luxury resorts, and lively festivals. For those that prefer milder weather, the cooler months until May or later in the year are ideal for exploration.
Priti Bhudia, Product Manager at Away Holidays, shares expert insights on how to experience the best of Marrakech, from ultra-luxury stays to authentic cultural experiences and budget-friendly travel hacks.
The ultimate luxury stays in Marrakech
For those seeking a lavish escape, Marrakech offers plenty of opulent hotels.

“Marrakech is synonymous with luxury, from traditional Moroccan riads to beautifully designed buildings that capture the history and famous architecture of Morocco – some of the world’s finest hotels are found here,” says Priti. “Whether it’s the grandeur of Royal Mansour or the Arab elegance of the award-winning Selman Marrakech, there is an unparalleled experience waiting for those who wish to visit”
Top accommodations
- Royal Mansour – A palace-like retreat that offers a unique concept of a ‘medina inside a medina’ it truly is a sensory experience. Located in the heart of Marrakech, the Royal Mansour has four signature restaurants for those who enjoy luxury dining.
- La Mamounia – An iconic and historic hotel known for its exquisite Moorish architecture and legendary service; those who are after luxury will not be disappointed by the grandeur of La Mamounia.
- Amanjena – Situated within an oasis of palm and olive trees, Amanjena (‘peaceful paradise’) offers understated luxury, ideal for cultural and wellness immersion – and for those that might want to be slightly distanced from the buzz of the centre.
- Four Seasons Marrakech – Situated between the city’s ancient medina and the neighbourhoods of the Ville Nouvelle the Four Seasons offers contemporary retreat with the option of private pools for those who stay in the Marrakech Villas or Patio Suites.
- Mandarin Oriental – A blend of modern elegance and traditional Moroccan charm, the Mandarin Oriental Marrakech lies nestled in 20 hectares of olive groves and landscaped gardens, not to mention that their rooms all have private pools.
- Selman Marrakech – Located at the foot of the Atlas Mountains and home to an exclusive collection of Arabian horses, offering unique equestrian experiences the Selman encapsulates Morocco’s Rich heritage and promises an unparalleled stay.
- The Oberoi Marrakech – Inspired by palaces of ancient Morocco The Oberoi is luxurious haven known for its grand design, beautifully landscaped gardens and impeccable hospitality.
- Nobu Marrakech – Moroccan craftsmanship meets Japanese simplicity and iconic Nobu cuisine, in the heart of the Golden Triangle district and is a stylish hotspot featuring a rooftop bar with live DJ sets.
Where to eat & what to do in Marrakech
Beyond luxury stays, Marrakech is a feast for the senses, offering exceptional dining, historical landmarks, and immersive cultural experiences.
“The city’s rich history and vibrant atmosphere make it a paradise for culture lovers,” Priti explains. “From rooftop dining overlooking the medina to unwinding in traditional hammams, there’s something to captivate every traveller.”
Cultural & Historic Landmarks:
- Jardin Majorelle – A stunning botanical garden and artistic landmark, once owned by Yves Saint Laurent, featuring exotic plants, vibrant blue architecture, and the Berber Museum.
- Yves Saint Laurent Museum – Celebrating the designer’s legacy and his deep connection to Morocco. It’s recommended to book tickets in advance.
- Jemaa el-Fnaa Square – A UNESCO world heritage site and the bustling heart of Marrakech, filled with colourful stalls, and rooftop cafés offering panoramic views.
- Atlas Mountains – A perfect day trip for breathtaking landscapes and Berber village experiences.
Dining & Nightlife:
- Safra By Koya – A stylish spot offering refined Moroccan cuisine.
- Buddha Bar – A vibrant venue with a fusion of Asian and Moroccan flavours.
- Azar – Known for its exotic atmosphere and live entertainment.
- Le Bistro Arabe – A classic French-Moroccan fusion restaurant in the heart of the medina.
- Various rooftop bars and fine-dining options within the city’s luxury hotels.
Wellness & Culinary Experiences
“A hammam often known as a ‘Turkish Bath’ to many, is a steam bath or public bathing facility that originated in the Middle East and is a central part of Islamic culture and a must visit in Morocco.”
- Les Bains de Marrakech – One of the most famous hammams, offering authentic Moroccan spa experiences.
- Traditional cookery classes – A must for food lovers wanting to learn the art of Moroccan cuisine.
Affordable luxury: how to make your budget go further
Experiencing Marrakech in style doesn’t always require breaking the bank.
“We often say ‘fly cheap, stay chic’ when it comes to Marrakech,” says Bhundia. “There are plenty of ways to enjoy the city’s luxury offerings while being mindful of your budget.”
Some tips include:
- Flying with budget airlines while investing in a high-end hotel.
- Exploring the city’s vibrant street food scene for delicious and affordable meals.
- There are an abundance of spa experiences and independent hammams, be sure to ask your travel specialist for suggestions on which ones will suit your budget.
- Taking advantage of happy hour deals at rooftop bars for stunning sunset views without premium prices.
Essential travel tips: customs & safety in Marrakech
To make the most of a trip to Marrakech, it’s important to be mindful of local customs and practical travel tips.
“Marrakech is a welcoming and vibrant city, but like any destination, being aware of cultural etiquette enhances the experience,” advises Priti. “For example, covering arms and legs when visiting religious sites is a sign of respect, and haggling in the souks is not just expected but part of the fun!”
Key tips for travellers:
- Dress appropriately in religious sites and traditional areas.
- Practice haggling in the souks to get the best deals on crafts, spices, and textiles.
- Be cautious with belongings – Practice normal precautions with valuables, as you would in any busy city.
- Book professional guides – via your travel agent to navigate the city’s attractions and fully immerse yourself in its history and culture.
Why Marrakech should be on your 2025 travel list
With its soaring popularity, Marrakech continues to attract travellers seeking a mix of luxury, culture, and adventure.
“As the buzz around Marrakech grows, there’s never been a better time to visit,” concludes Priti. “Whether it’s indulging in five-star luxury, exploring the medina’s winding alleys, or rejuvenating in a traditional hammam, this city offers an unforgettable experience for every traveller.”
For more information on Marrakech holiday packages, visit https://www.awayholidays.co.uk/africa/morocco/marrakesh/