Spring is almost here, so why not embrace every moment spent outside with Smartwool!
Merino wool isn’t just for the cold weather, the brand’s favorite sustainable fiber can help you stay dry from sweat, free from the stink, and comfortable at the right body temperature so you can spend your spring days al fresco! Go far and feel good with gear designed to support your every adventure with comfort, fit and durability.
Sustainability is always top of mind for Smartwool, to protect our planet and preserve the spaces where we love to explore! The brand is setting a north star to be climate-positive by 2030, looking at it’s entire value chain – from sustainable wool sourcing to taking product back to be recycled via the Second Cut™ Program. Help your readers get cool & comfortable while they tackle the outdoors with Smartwool’s S24 offerings below, available on Smartwool.ca.
The Second Cut™ Project
Smartwool’s commitment to circularity, The Second Cut™ Project is back again for April after its success in 2023 where more than 1 million socks were collected. That is over 86,500 pounds of socks that didn’t have to end up in landfills! Return your old socks and give them a new life – details for 2024’s take-back will come soon.
Last year, the brand launched the Second Cut™ Hike Sock, made of circular yarn from your old socks! Combining the iconic fit and feel of the brand’s original performance sock with circular yarn utilized from the sock takeback program – teamwork makes the green work.
Active Ultralite
The blend of ZQ-certified Merino wool and TENCEL™ Lyocell fibers helps you stay cool and comfortable while working up a sweat. The lightweight and soft fabric creates the perfect mix of moisture management, odor resistance and cooling great for training runs or trail hikes.
NEW – Active Mesh
Merino-wool-based mesh is built to breathe – perfect for high-aerobic activities like running and cross-training. You can put 100% effort in your workout with the mobility and breathability that Active Mesh offers. The natural benefits of Merino, the durability and quick dry time of recycled polyester, and the ultimate softness and cooling of TENCEL™ Lyocell fiber will make Active Mesh your warm-weather go-to.
