
When people picture a first-class holiday, they often imagine luxury resorts, sky-high prices, and exclusive experiences. But true luxury doesn’t always come with a hefty price tag. Across Europe and beyond, there are sun-kissed destinations where affordable escapes deliver the kind of joy, beauty, and relaxation that feel every bit as indulgent as a five-star getaway.
Here are some of the most inspiring locations where budget-friendly travel feels like pure luxury.
- Costa del Sol, Spain
Spain’s southern coastline is famous for its endless sunshine, golden beaches, and lively towns. The Costa del Sol combines a cosmopolitan atmosphere with classic Spanish charm. Malaga offers art, culture, and delicious tapas, while Marbella is known for its glamorous marinas and chic beach clubs.
Despite its reputation for luxury, the Costa del Sol offers plenty of affordable stays. Smaller guesthouses or family-run hotels often provide a warm welcome without the hefty price tag, and dining out can be surprisingly cheap if you head to local tapas bars rather than tourist hotspots.
Why it feels first class: Sun-soaked promenades, Mediterranean cuisine, and a glass of sangria while overlooking the sea can feel as indulgent as any high-end experience without overspending.
- Algarve, Portugal
Portugal’s Algarve region is a favourite among those who crave sunshine and dramatic landscapes. Its coastline is dotted with stunning cliffs, hidden coves, and stretches of soft sand that rival any luxury destination. Towns like Lagos, Albufeira, and Tavira offer vibrant nightlife, fresh seafood, and a relaxed pace of life.
Staying in the Algarve doesn’t need to be expensive. Affordable self-catering apartments and budget-friendly villas give travellers the chance to enjoy private retreats. Plus, exploring the region’s beaches, trails, and charming villages is often free, leaving more room in the budget for memorable experiences.
Why it feels first class: Watching the sun dip below the horizon from a cliffside viewpoint feels priceless, even if your trip was affordable to book.
- Santorini and the Greek Islands, Greece
The Greek Islands are synonymous with dreamy sunsets, whitewashed houses, and crystal-clear waters. While some islands can be pricey, many offer surprisingly affordable stays and experiences. Santorini, Crete, and Rhodes all provide the postcard-perfect setting travellers crave, yet you don’t need a luxury budget to enjoy them.
A great way to start planning is through Jet2holidays, which makes booking an affordable Greek escape easy while offering plenty of options to suit different budgets. Whether you’re wandering narrow lanes in Oia, exploring Crete’s ancient ruins, or simply relaxing on a beach in Rhodes, Greece delivers a sense of timeless luxury at accessible prices.
Why it feels first class: Dining on fresh seafood by the sea, sipping local wine, and watching the sun sink into the Aegean feels like the ultimate indulgence without needing a first-class ticket.
- Canary Islands, Spain
For year-round sunshine, few places rival the Canary Islands. Tenerife, Lanzarote, and Gran Canaria each offer their own unique charm, from volcanic landscapes to golden beaches and bustling markets.
Because of their popularity, the Canaries offer a wide range of accommodation at all price points, making it easy to enjoy a high-quality holiday for less. Renting a car is inexpensive and opens up opportunities to explore secluded spots and natural wonders, from Teide National Park to Lanzarote’s lava fields.
Why it feels first class: Stargazing beneath clear island skies or discovering untouched beaches makes the experience feel truly special.
- Dubrovnik and the Dalmatian Coast, Croatia
Croatia’s Adriatic coastline has exploded in popularity thanks to its historic cities, crystal waters, and dramatic landscapes. Dubrovnik, with its medieval walls and terracotta rooftops, feels like stepping into another era. Just a short journey away, quieter towns like Split and Makarska offer a blend of cultural heritage and laid-back coastal vibes.
Despite its beauty, Croatia remains affordable compared to many western European destinations. Fresh seafood, locally produced wine, and charming guesthouses give travellers a taste of luxury on a budget.
Why it feels first class: Walking along Dubrovnik’s city walls or taking a boat trip to the nearby islands makes you feel like royalty at a fraction of the cost.
- Malta
This tiny Mediterranean island nation is a hidden gem for sun-seekers. With a rich history influenced by diverse cultures, Malta offers everything from UNESCO World Heritage Sites to dazzling coastlines. Valletta, its capital, is filled with stunning architecture, while the smaller island of Gozo provides tranquil beaches and scenic hikes.
Affordable hotels, low-cost dining, and budget-friendly public transport make Malta a surprisingly economical destination. Additionally, many of its best experiences, such as exploring ancient temples or swimming in the Blue Lagoon, are either free or inexpensive.
Why it feels first class: The blend of culture, history, and natural beauty makes even a modestly priced trip feel indulgent.
- Cyprus
Cyprus combines sun-drenched beaches with fascinating history and vibrant nightlife. Resorts like Paphos and Ayia Napa offer everything from family-friendly holidays to lively escapes. The island’s mix of Greek and Turkish influences makes it a cultural feast as well as a visual one.
Budget-friendly all-inclusive deals are common, making it easy to relax without worrying about mounting expenses. Affordable car rentals also make exploring the island’s mountains, archaeological sites, and small villages accessible to all.
Why it feels first class: Sipping wine in a vineyard, exploring ancient ruins, or simply lounging by the sea offers an unbeatable sense of escape.
- Sicily, Italy
Sicily brings together Italian flair, Mediterranean beauty, and a rich cultural heritage. From Mount Etna’s dramatic slopes to Palermo’s bustling markets, the island offers diverse experiences at surprisingly low costs.
Food is where Sicily really shines for budget travellers. Fresh pasta, wood-fired pizzas, and cannoli are both affordable and unforgettable. Small family-run B&Bs and guesthouses provide comfortable, authentic stays without the inflated prices of mainland Italy’s hotspots.
Why it feels first class: Dining al fresco on authentic Sicilian cuisine while overlooking the Mediterranean feels like true indulgence, even when it comes with a modest bill.
Final Inspiration
Luxury is about how your holiday makes you feel. Whether it’s watching the sun sink into the sea in Greece, hiking volcanic landscapes in the Canary Islands, or exploring charming coastal towns in Portugal, affordable travel can deliver experiences every bit as memorable as a first-class getaway.
With a little smart planning, your next sun-kissed escape could be the most rewarding one yet.