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Scenic Group’s Continued Commitment to Advancing Responsible Travel

“Cherish the Planet” Initiative Focuses on Sustainability and Transparency

Scenic Group, the pioneer in luxury yacht and river cruising and land journeys, has released its 2024 Impact Report, highlighting the measurable growth in environmental responsibility, inclusion and operational innovation. As part of its “Cherish the Planet” global initiative, the report aligns with the United Nations’ 12 Sustainable Development Goals and sets the foundation for enhanced transparency in environmental, social and governance (ESG) reporting in the years ahead.

“The 2024 Impact Report provides a clear picture of the meaningful progress we’ve achieved as we continue to evolve as an eco-conscious and socially responsible travel leader,” said Glen Moroney, Founder and Chairman of Scenic Group. “Whether it’s reducing plastic waste, expanding access to clean water or strengthening our commitment to ethical sourcing, we’re shaping the future for luxury cruising.”

Key Highlights from the 2024 Impact Report:

  • Reduced waste: Cut plastic waste intensity across ocean operations by 27% and decreased wastewater intensity by 13%.
  • Sourced sustainably: Produced more than 21 million gallons of freshwater onboard ocean vessels, reducing reliance on port resources and returning 92% of onboard water safely to the environment. River water consumption decreased by 18% compared to 2023.
  • Supported communities: Expanded the Clean Water Program to a kindergarten in Vietnam’s Tra Bong District, delivering safe drinking water to more than 200 students and staff. Also strengthened partnerships in Egypt that support cultural preservation and local artisans.
  • Advanced equity: Achieved 51% female representation across management roles and narrowed the company’s gender pay gap.

“This year, we focused on what the data reveals: where we’re improving efficiency and how our commitment to responsible practices is making a difference for guests and the destinations we serve,” said Phil Jordan, Director of Sustainability at Scenic Group. “We remain focused on driving long-term impact through innovation, strategic partnerships and guest experiences that reflect a deep respect for the planet.”