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Top 5 most Instagram-worthy waterfalls

This year has been big for travel, with many of us looking for more beautiful sights and adventures to go on. Search queries for ‘Best waterfalls to visit’ have risen by +57% over the last 12 months1, and the hashtag #waterfalls on Instagram boasts 7.5 million posts2.

With this in mind, experts at Looking4.com have compiled some of the most Instagrammed waterfalls across the globe, which include Yosemite Falls in the USA and Gullfoss Falls in Iceland.

According to the research, the most Instagram worthy waterfalls are:

1 – Niagara Falls 3.8M posts

Image by Jeff Leonhardt 

Niagara Falls takes the crown as the most Insta-worthy waterfall with over 3.8M posts. A group of three waterfalls at the southern end of Niagara Gorge, the largest of the three is a horseshoe fall which spans the border between Ontario in Canada and New York in the United States.

2 – Victoria Falls 318K posts

Image by Simon Berger

Second place is Victoria Falls. Located on the border between Zambia and Zimbabwe, it is one of the world’s largest waterfalls, with a width of 1,708m. It has impressively received over 318K posts on Instagram!

3 – Iguazu Falls 300K posts

Image by Gabriel Pestarino

Coming up in third is Iguazu Falls which sits on the border of Argentina and Brazil. Composed of 275 separate cascades makes it the largest broken waterfall in the world. It is easy to see why it is posted by over 300K people on Instagram.

4 – Gullfoss Falls 281K posts

Image by Brennan Emerson

5 – Yosemite Falls 217K posts

Image by Egor Shitikov

A spokesperson from Looking4.com, commented on the findings:

“Waterfalls are a beautiful natural wonder to explore. Their vastness makes them a spectacular and unmissable sight to see. Perfect to tick off your bucket list!

If you are looking for a unique adventure this holiday season, why not explore some of the greatest natural wonders that are proving a favourite online, from Niagara Falls to Gullfoss Falls.”

  1. Source: Keyword.io, correct as of 9th August 2022.
  2. Source: Instagram data 9th August 2022